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About Pledge Inc.
K-POP Fandom IP Company
Pledge Inc.
Building the financial core of global entertainment
through K-Content infrastructure — fandom, content, and finance, united.
Our Mission

Building Global Entertainment Financial
Infrastructure Based on K-Content

Pledge Inc. is pioneering the intersection of entertainment and finance, creating modular infrastructure that enables global K-Content creators and enterprises to monetize, distribute, and scale their intellectual property through blockchain technology and modern fintech solutions.

Three Pillars

One company. Three brands. Built for K-Culture.

Pledge Inc. operates three brands across the K-Culture stack — fandom, content, and finance.

Fandom

Pledge

Connecting fans and artists through a point-based economy

A fandom platform that bridges fans and artists with a sustainable point economy — turning everyday engagement into measurable cultural value.

Content

Witchbox

K-POP short-form OTT

Premium short-form OTT platform for K-Content. AI-powered content transformation delivers high-quality K-Drama, film, and entertainment to multi-generational audiences.

Finance / Web3

Wavist

K-Culture asset tokenization — STO/RWA First Mover

The premier platform to collect real-world K-IP assets. Wavist tokenizes K-Culture's most valuable IP into compliant, institutional-grade investment products.

Learn more →
Impact in Numbers

Proven traction across K-Content

160K+
Global Community
₩3B
NFT Sales
20K+
Metaverse Fandom Users
₩6.8B
RWA Pipeline
Company Timeline

Key milestones in our journey

2020

Company Founded

Established with a vision to connect entertainment and blockchain technology.

2021

Witchworld Launch & NFT Marketplace

Metaverse platform launched. NFT marketplace infrastructure developed and deployed with credit card payment integration.

2022

Pre-A Funding Round

Secured strategic funding from Partners Investment to expand infrastructure development and enterprise partnerships.

2024

Witchbox Soft Launch

Short-form OTT platform launched with premium K-Content partners including Lotte Entertainment.

2025

Wavist Launch

RWA tokenization platform launches with ₩6.8B pipeline from entertainment asset partnerships.

2026

Rebrand to Pledge Inc. & Pledge Launch

Rebranded as Pledge Inc. and launched Pledge — the fandom point economy brand. Now operating across three pillars: Pledge · Witchbox · Wavist.

Core Capabilities

Production-grade infrastructure across the K-Culture stack

A decade of engineering across wallets, settlement, content AI, and immersive media — battle-tested with Fortune 500 partners.

Wallet Infrastructure

Account Abstraction Wallet

Gasless transactions via Paymaster sponsorship. Social login, no private-key handling, instant wallet creation — built on Alchemy infrastructure.

Settlement

KRW Stablecoin Payment

Enterprise-grade fiat-pegged stablecoin settlement with multi-chain support across Ethereum, Polygon, and BSC.

Content AI

AI Content Slicing Engine

Transforms 180-minute long-form K-Content into 15–20 short-form episodes (30–60s clips) while preserving narrative integrity. Powers Witchbox.

Metaverse

Web-native 3D Engine

Browser-rendered metaverse experiences with no downloads required. Supports 1,000+ concurrent users, 50ms average latency, 99.9% platform uptime.

Token Engine

Multi-chain Token Infrastructure

ERC-20 / ERC-721 / ERC-1155 deployment across Ethereum, Polygon, and BSC. Transparent profit distribution with on-chain settlement.

VR / Immersive

VR Concert Pipeline

Asset tokenization infrastructure for VR concerts and immersive experiences. ₩40B+ pipeline established through AmazeVR partnership.

Core Technologies

Patented innovations in blockchain UX and entertainment infrastructure

Patent PN147515KR

Intuitive Blockchain UX

User-friendly blockchain interfaces that eliminate technical barriers for mainstream adoption.

Patent PN147516KR

Web-based 3D Metaverse Engine

Browser-native metaverse technology enabling scalable virtual experiences without downloads.

Patent PN148312KR

Credit Card NFT Marketplace

Seamless fiat-to-crypto infrastructure enabling traditional payment methods for digital asset purchases.

Enterprise Partners

Strategic collaborations with industry leaders

Hyundai Motors

Metaverse brand activation (100K+ active users)

  • Virtual brand activation platform
  • NFT-based customer engagement
  • 3B+ KRW NFT sales generated

Lotte Entertainment

Premium content to short-form (Exclusive '4 Minutes 44 Seconds')

  • First '4min 44sec' exclusive short film release
  • Premium content transformation to short-form
  • Strategic partnership for K-Content distribution

LG U+

Metaverse PoC → Full production deployment

  • Kids Gallery virtual space development
  • 3D character & NFT gallery infrastructure
  • Production deployment achieved
Notable Web3 Collaborations

A decade of K-Culture × Web3 IP collaborations

From Warner Bros theatrical releases to K-Beauty flagship brands and K-Pop virtual albums — selected projects from across the team's Web3 history.

Film IP2022

'The Matrix: Resurrections' Metaverse Exhibition + NFT Tickets

Lotte Cinema × Warner Bros

Exclusive Web3 exhibition hall and limited NFT ticket goods for the global theatrical release of Warner Bros' 'The Matrix: Resurrections', delivered with Lotte Cinema.

K-Beauty2022

Virtual Showroom — Global K-Beauty in the Metaverse

Innisfree

One of K-Beauty's flagship brands brought into a fully interactive virtual showroom, demonstrating retail applications of Web3 experiences.

K-Content2025

Strategic Partnership for Short-form OTT Distribution

CJ Entertainment

Korea's largest entertainment conglomerate partnered with Witchbox for premium K-Content transformation and short-form distribution.

K-Pop IP2025

NFT-based Limited Edition Ticketing Business Expansion

DOD Entertainment

NFT-based limited ticketing infrastructure across DOD's K-Pop IP portfolio (BTOB, G.NI, Nancy). $3.22M RWA round sold out.

AI × FashionEarly-stage

AI Virtual Models Business Agreement

Korea Model Association

Early business agreement to develop AI-generated virtual models for the Korean fashion industry — an AI-first bet years before the trend.

Webtoon IP2024

Metaverse Fandom Community for Webtoon IP

Webtoon 'Adonis'

Dedicated metaverse fandom space for the popular Korean webtoon Adonis — extending IP engagement beyond the reading experience.

Automotive2022

Ioniq Digital Garage + NFT Community Activation

Hyundai Motor × Innocean

Metaverse Ioniq Digital Garage and NFT-based community activation — built with Hyundai's lead creative agency Innocean.

Idol Artists2022–24

Virtual Albums for Sunyoul (UP10TION), Ryu Sujeong, and more

K-Pop Virtual Albums

Released multiple idol-artist virtual albums in Witchworld metaverse, pioneering Web3 album distribution formats with Korean idols.

Backed By

Investors and strategic partners

Seed (2022)

Partners Investment

First NFT-market investment from one of Korea's leading VCs.

Strategic (2022)

Bifrost Eco Fund

Web3-focused ecosystem fund backing metaverse infrastructure.

Strategic Partner

SBI Digital Markets

Singapore CMS-licensed institutional digital asset platform — SBI Group's RWA arm with ¥10T AUM and 26-country reach.

Strategic Partner

Kyobo Life Insurance

Korea's 3rd-largest life insurer — strategic investment supporting K-Culture infrastructure.

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